Amazon (NYSE: AMZN) is entering the health care market, and its momentum could carry the retail giant into the home care space.
Watching Amazon’s actions and guessing at next steps has become a spectator sport, and as the home health care space is in the midst of a major consolidation period, industry players are looking for opportunities to both benefit from Amazon and defend from potential competition.
Health care entry
It’s the ability to bring a better experience to customers that has driven Amazon’s big moves in retail, including its recent acquisition of Whole Foods, and will continue to motivate the company if it enters the health care space. That’s according to Brittain Ladd, an independent supply chain consultant and former Amazon employee. Ladd formerly worked on Amazon’s grocery distribution chain and is not involved in Amazon’s current activity.